technology

Netflix plans to launch a cloud gaming service to expand its business

Netflix plans to launch a cloud gaming service to expand its business
Netflix plans to launch a cloud gaming service to expand its business

Video streaming platform Netflix has reportedly planned to expand its business by launching a cloud gaming service next year. With this move, Netflix will soon join Microsoft, Google, Amazon, NVIDIA on the cloud gaming bandwagon.

Netflix will offer these games on their platform and users will be able to access them by next year. The company’s game catalog will appear in the corresponding section, along with its films and series already available to its users. Subscribers would not have to pay an additional amount for this service.

It has been rumored since May that Netflix had plans to enter the gaming sector. The company also posted multiple vacancies in the gaming sector. Netflix’s head, Reed Hastings, supposedly said that video games are serious competitors that other video streaming service providers.

Netflix has already hired Mike Verdu, a former employee of Facebook and Electronic Arts (EA). While working at Facebook, Mr. Verdu was the Head of AR/VR Content at Facebook Reality Labs. He was in charge of coordinating with game developers for its Oculus VR headsets. While at EA, Mr. Verdu worked on developing popular games like Star Wars, Plants vs Zombies, and The Sims.

Netflix is expected to build its gaming division over the coming months as there are still some vacancies available on the company’s website.

In addition, the video streaming service will have to overcome the restriction set by Apple. The tech giant refuses to include cloud gaming services from Microsoft, Google, NVIDIA, and Amazon in its App Store. However, there is no information yet on which devices will receive this service and what games will be released by Netflix.

For the record, Netflix is an OTT platform headquartered in Los Gatos, California. It was founded in 1997 by Marc Randolph and Reed Hastings in Scotts Valley, CA. The company primarily offers subscription-based streaming services from a library of television series and films and in-house content.

Source credits:

https://www.gizchina.com/2021/07/15/netflix-to-launch-cloud-gaming-service-next-year/

About the author

Sunil Jha

Sunil Jha has been a part of the content industry for close to two years. Having previously worked as a voice over artist and sportswriter, he now focuses on writing articles for newsorigins.com, across a slew of topics, ranging from technology to trade and finance. With a business-oriented educational background, Sunil brings forth the expertise of deep-dive research and a strategic approach in his write ups.